Research & Development

We are increasingly committed to improving the eco-friendly profile of our products, mainly through our formulation and packaging choices. We analyse the environmental impact of the entire life cycle of our main products through the Life Cycle Assessment (LCA) methodology, with the aim of improving their environmental profile and life cycle efficiency. Our 4 Research & Development centres work daily to develop excellent formulations in terms of both efficacy and skin tolerability, as well as in terms of eco-sustainability. Our packaging philosophy is based on the principle of guaranteeing quality, safety, complete formulation preservation, convenience and gratification for the end consumer while avoiding the waste of resources and materials. We are constantly striving to optimise and improve the environmental impact of our packaging by making our packs as recyclable and/or recycled as possible and reducing the amount of resources used.

Formulations

Our Brand Formulation Philosophy Each brand in our portfolio maintains strict formulation standards designed to meet specific consumer wellness needs while upholding our commitment to quality and sustainability.

  • BioNike Embraces the "Philosophy of the Without": all products are nickel tested, preservative free, fragrance free (or formulated with allergen-free scents) and gluten-free.
  • The BioNike Defence Sun sunscreens are tested to be compatible with the marine environment and biodegradable in seawater;
  • The DEBORAH MILANO products in the FORMULA PURA makeup range are certified to be organic by CCPB (Consorzio Controllo Prodotti Biologici), an organisation that certifies organic products. Le formule, with up to 100% natural-origin, vegan and animal-friendly ingredients; they are also free from parabens, silicones, petrolates and fragrances,
  • Goovi Delivers clean ,vegan-certified formulations containing more than 95% natural ingredients. The new sunscreens are designed in accordance with the Hawaii Protocol, with Formulas that are tested eco-compatible with the marine environment and biodegradable in seawater.
  • CD Our German brand follows the strict German Product Purity principles, excluding  microplastics, animal-derived materials, synthetic colorants, silicones, mineral oils, parabens, and polyethylene glycol (PEG).
  • L'Arbre Vert  Carries the EU Ecolabel certification for reduced environmental impact, achieved PME+ (Pour un Monde + Engagé) certification in 2020, and demonstrates ongoing commitment to environmental stewardship and social responsibility. The brand specialises in eco-friendly home care solutions.
  • All Vidal shower gel formulations contain up to 95% natural ingredients;
  • The Artdeco products follow a formulation protocol that limits the use of potentially harmful or controversial components, such as silicones, parabens, PEGs, sulfates, GMOs, nanoparticles and microparticles of synthetic polymers.
  • ICIM International (BioNike) and Novamex (L'Arbre Vert) have joined the Roundtable on Sustainable Palm Oil (RSPO). We now source RSPO-certified sustainable palm oil derivatives for both new and existing raw materials wherever available.
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Certifications and affiliations

Packaging

We prioritise recyclable materials in all our packaging. 

Since 2020, we have incorporated recycled plastic across all our brands. 

Our packaging designs focus on single-component or easily separable materials to facilitate consumer recycling. 

We are reducing plastic consumption as much as possible thanks to adopting refill packaging systems. Environment-friendly refills use up to 80% less plastic compared to bottles with dispensers. In addition, when they are empty and become waste, they flatten out completely, thus minimize storage space, thereby facilitating their management and transportation.

We have modernised our packaging approach by replacing traditional paper inserts with convenient QR codes. This digital solution gives consumers easy access to product information while reducing paper waste. 

We have eliminated cellophane and are transitioning to pure pulp thermoforming to maintain product protection while reducing plastic use.

We opt for FSC (Forest Stewardship Council) certified paper and cardboard in our packaging, ensuring all materials come from responsibly managed forests. This certification guarantees that our paper products meet rigorous environmental and social standards.

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808 t

di plastica risparmiati grazie alle iniziative di eco-design

38 t

di carta risparmiati grazie alle nostre scelte di packaging

2140 tCO2e

evitate dall’impiego di materiale plastico vergine

97 %

del packaging è riciclabile

19 %

del packaging costituito da materiale riciclato

68 %

del packaging in carta proviene da fonti riciclate

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