NEWS

GOOVI presents The Booty Show by Michelle Hunziker

The new GOOVI TV campaign is on air, previewed on Canale 5 during the first episode of the "Michelle Impossible" program.

The protagonist of the Shape Your Booty campaign is the line of clean&vegan food supplements and cosmetics, rich in ingredients of natural origin formulated to act on cellulite by taking care of your well-being in & out, according to the philosophy of the Good brand. Easy. Natural.

The Booty Show is the creative idea translated into a stage where the authentic and natural beauty of each booty generates energy and positivity. Led by the irrepressible and magnetic Michelle Hunziker, co-founder of GOOVI, the girls protagonists of the show celebrate the love for their bodies in an overwhelming choreography designed to make GOOVI Lovers and others dance, animated by a contagious new soundtrack and engaging.

Because we are all a spectacle, just as we are!

News

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2024.10.23

BioNike for Research – Partnership with the IEO-MONZINO ETS Foundation

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2024.10.17

ESI: two days to discover the new FERMENTAL probiotic line

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2024.10.16

Biopoint Glam Suite

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2024.10.09

Consolidated Sustainability Report 2023

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2024.09.28

Deborah Milano x Milano Beauty Week

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2024.09.28

Sodalis Group at Crema Beauty Days

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2024.09.26

BioNike Cosmeceutical Day

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2024.09.25

BioNike x Milano Beauty Week

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2024.09.16

SODALIS LANDS IN AMERICA!

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2024.08.05

oh làlà, FOREVER CHIC

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2024.06.07

BioNike presents SEAtizen Science

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2024.06.03

Lycia Comfort Box

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2024.05.29

Lycia and iO Donna A Corpo Libero

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Welcome Artdeco

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2024.04.29

The first POP UP Store

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2024.04.24

The Cherry Garden in Sospiro

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2024.04.24

BEST PRODUCT OF THE YEAR 2024

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2024.04.24

L’ARBRE VERT N°1 ENGAGEMENT

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2024.04.08

Sodalis x Fondazione Fracta Limina

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2024.03.22

Top Performer Award

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2024.03.18

SUPER VINYL NO TRANSFER SHAKE LIPSTICK

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2024.03.11

BioNike presents AGE·UV SPECIALIST SPF 50+

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2024.03.08

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2024.01.31

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2024.01.29

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2024.01.17

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2023.10.31

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2023.10.11

VIDAL ON TOUR

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2023.10.05

DEBORAH MILANO presents the new 'Like a PRO' Mascara. Your look, PRO level.

The exclusive new Deborah Milano campaign is on air: starring the new version of Like a PRO Mascara with Hyaluronic Acid.

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2023.09.29

GOOVI celebrates its 5th birthday with its lovers

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2023.07.27

Sodalis Group presents Sodalis Dream

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2023.06.13

UN MARE DI STELLE (A SEA OF STARS): BioNike renews its support for WORLDRISE

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2023.06.08

New light to your hair with Biopoint Hair Lamination.

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2023.02.28

Goovi, the digitally-native wellness brand co-founded by Michelle Hunziker, joins the Sodalis family

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2022.08.27

BioNike supports Worldrise in the protection of the marine habitat with the "Un mare di Stelle" (A sea of stars) project

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2022.07.26

Tesori d'Oriente protects Italy's natural heritage with the "Tesori per Natura" (Treasures for Nature) project

Tesori per Natura: an important social responsibility project to protect 5 secular and ancient trees of eastern origin, Italy's natural heritage.

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2022.07.22

BioNike relaunches the Defence Sun photoprotection line

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2022.07.20

With Deborah Milano, fall in love with your lips at the first touch

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2022.07.12

Free to feel smooth whenever you want with Strep

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2022.07.04

Lycia is back to be by the side of all women

Lycia, the friend of well-being, renews its brand image with a new integrated TV and Digital campaign.

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2022.01.27

Biopoint is back to support the relaunch of Professional Hair Program

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2022.01.19

Deborah Milano painted by Paola Turan

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2021.12.15

Deborah Milano launches its first Limited Edition capsule collection, signed by model and influencer Paola Turani.

Sodalis acquires the company Lornamead in Germany and a portfolio of brands in the UK from Meiyume.

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