NEWS

Sodalis Group presents Sodalis Dream

Sodalis Group presents Sodalis Dream

Sodalis Group presents Sodalis Dream: the first hybrid press day designed to preview new products from the Group's brands, offering guests an innovative and memorable experience. In the splendid setting of Archiproducts Milano, the Sodalis Group's Well-being Creations (Biopoint, BioNike, Deborah Milano, deBBY, Dermolab, Tesori d'Oriente, GOOVI, ESI, Lycia and Leocrema) met journalists, influencers and key people from the beauty, pharma and lifestyle scene, capturing their attention through a design and social oriented exhibition. The appealing and disruptive creative concept generated more than 500 social media shares from the meetings with journalists to the aperibeauty and evening DJ set, tapping into a new digital audience. Awareness, positioning, coolness and virality were the main ingredients of the success of the new Sodalis Group Open Day 2023. #SodalisDream #CreazionidiBenessere #WellBeingCreations #SodalisGroup